Campaign Software White Papers

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7 Essential Metrics for Account-Based Marketing
sponsored by TechTarget
WHITE PAPER: Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.
Posted: 08 Feb 2021 | Published: 24 Oct 2019

TechTarget

Challenging Some of the Myths About Static Code Analysis
sponsored by Klocwork
WHITE PAPER: This paper addresses common myths surrounding static code analysis and explains what the technology can do for developers and the software development lifecycle.
Posted: 27 Dec 2013 | Published: 30 Nov 2013

Klocwork

Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Hootsuite

Microsoft Dynamics CRM Release Preview Guide
sponsored by Microsoft India
WHITE PAPER: In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
Posted: 20 May 2014 | Published: 30 Apr 2014

Microsoft India

Plan for Success when Migrating from GroupWise to Office 365
sponsored by Dell Software
WHITE PAPER: Take a look at this exclusive white paper to find out how you can utilize key factors of migration from GroupWise to Office 365, to propel yourself through a successful transition process.
Posted: 21 Feb 2014 | Published: 31 Dec 2013

Dell Software

Symantec NetBackup™ Appliances: Key Factors in Modernizing Backup and Recovery
sponsored by Symantec Corporation
WHITE PAPER: Disasters strike without warning, so shouldn't your data protection solutions always be up to par? Explore this resource to find out the advantages of backup solution models, key requirements for solution offerings and cost-effective solutions.
Posted: 27 Dec 2013 | Published: 27 Dec 2013

Symantec Corporation

Goodbye Enterprise Software Hello Business Apps
sponsored by K2
WHITE PAPER: Enterprise software, which has dominated IT for years, is now nearing its end as business applications take the cake. In this white paper, learn about where the future of enterprise software is inevitably heading and discover the necessary elements that'll get you there.
Posted: 13 Mar 2014 | Published: 13 Mar 2014

K2

Protect Your Web Applications from the OWASP Top 10
sponsored by IBM
WHITE PAPER: Applications, mobile devices, cloud computing, and web APIs unlock tremendous business opportunities—however, they also open your systems up to a broader set of unknown users. In this resource, you'll learn the basics of securing your web applications from the OWASP Top 10.
Posted: 22 Jun 2015 | Published: 31 Aug 2012

IBM

IBM SmartCloud for Social Business Mobility
sponsored by IBM
WHITE PAPER: This white paper introduces one company's portfolio of online services, including scalable and security-rich email, web conferencing, and social collaboration, that can help to improve employee responsiveness and effectiveness in support of social business.
Posted: 02 Oct 2014 | Published: 30 Sep 2014

IBM

Composite applications - Break the delivery logjam with HP Service Virtualization
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This whitepaper takes a look at service virtualization, and how it can speed application development by replicating unavailable components, and improve quality control with multiple scenario testing.
Posted: 07 Nov 2013 | Published: 03 Dec 2012

Hewlett Packard Enterprise