WHITE PAPER:
This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
WHITE PAPER:
This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.
WHITE PAPER:
The primary mode of growth for most technology provider businesses is by good, old word of mouth. Yet, many businesses have not established an official referral program to capture as many referrals as possible. Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
WHITE PAPER:
This white paper considers 9 massive project failures, and analyzes where teams went wrong. Read on to see how mistakes, communication breakdowns, and destroyed budgets can obliterate your projects, and how you can avoid a similar fate.
WHITE PAPER:
Applications, mobile devices, cloud computing, and web APIs unlock tremendous business opportunities—however, they also open your systems up to a broader set of unknown users. In this resource, you'll learn the basics of securing your web applications from the OWASP Top 10.
WHITE PAPER:
Developers have seen an increase in the number of mobile projects; however, their load testing tactics have not adapted to facilitate the new popularity. This whitepaper discusses seven key steps to successfully testing and analyzing your organization's mobile load capabilities.
WHITE PAPER:
This white paper discusses three delivery models, including the benefits and considerations you must take when choosing the right model for your business.
WHITE PAPER:
Banks are bringing together big data projects, transactional processing, data warehousing and analytic tooling. Find out how IBM DB2 for z/OS and DB2 Analytics Accelerator in an IBM zEnterprise environment can help.
WHITE PAPER:
Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
WHITE PAPER:
In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
