EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
CASE STUDY:
This brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.
WHITE PAPER:
This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.
EGUIDE:
This expert e-guide offers considerations for buying the right CRM tool. You'll also take a closer look into Microsoft Dynamics CRM 2015 for a breakdown of features and functions.
EGUIDE:
Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
EGUIDE:
This expert e-guide discusses next-generation BI software, in particular customer relationship management (CRM) analytics and how these factors complement the SMB market.
EGUIDE:
Customer service has evolved in ways that were unthinkable just a few short years ago. They now play a strategic and multidimensional role in fulfilling positive customer experiences that lead to brand loyalty and increased revenues. Download this expert guide to explore the evolution of customer service
EGUIDE:
This expert e-guide discusses how to measure success with mobile, social, and analytics with a new set of metrics. Also, discover Forrester Research Inc. analyst Mike Gualtieri's four steps to developing a customer data management strategy that allows you to successfully leverage analytics.
WHITE PAPER:
This white paper describes how Telerx, a global contact center outsourcing provider, embrace the methods that modern consumers are utilizing to share their opinions and turned raw data into valuable insight for their clients.
EGUIDE:
In this e-guide from the experts at SearchCRM.com, learn how your organization can optimize its call center and drive customer service success with the use of workforce management (WFM) software, real-time speech analytics software, guidance applications, predictive analytics, and other tools.