ANALYST REPORT:
This report by Forrester evaluates 10 WCM vendors on current offering, strategy, and market presence to help you pinpoint a solution that delivers the right digital experiences to your customers.
WHITE PAPER:
Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.
WHITE PAPER:
Web experience management is essential to the success of a business. View this resource to learn how you can leverage the principles of response design to deliver compelling and adaptive experiences across touch points in the global enterprise.
EGUIDE:
In this expert e-guide, we explore a flexible, AI-driven approach to cloud-based content management and collaboration. Learn about a platform designed to enable you to power content with machine learning, leverage smart search, modernize content-based processes, and more.
CASE STUDY:
easyJet, Europe's leading airline, was struggling with a web content management system (CMS) that couldn't offer meaningful customer personalization. Check out this brief case study to see how easyJet implemented a new CMS that allows them to personalize the homepage for every visitor and make travel planning easier for all their customers.
WHITE PAPER:
Access the following white paper to uncover the tools and strategy you need to enable the delivery of uniquely targeted advertising. Get a firsthand look at how with successful implementation, you can stand to lower maintenance costs as well as increase online sales.
EGUIDE:
A web content management (WCM) tool is an excellent way to produce and deliver content, but choosing the right WCM tool for your business can be a challenge. Decide if a WCM platform fits your business needs, and learn about important capabilities and features you should look for to maximize your ROI.
WHITE PAPER:
In this resource, discover what it takes to provide consistent customer experiences across multiple channels in order to increase brand loyalty, grow profit margins, and reduce costs. Also, learn how web content management (WCM) tools give you the ability to create these experiences.
WHITE PAPER:
This case study explores NYSE Euronext's web content management (WCM) optimization journey. Read now to learn how they transformed their cumbersome, inefficient WCM into a cutting-edge system that simplified the content publishing process, reduced costs, and more.
