Deepening Customer Experience: Analyzing, Optimizing, and Integrating CEM

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Customer experience management (CEM) crosses multiple departments and IT systems. How should organizations tackle the enormous task of mapping out a CEM transformation?

In this E-Guide, learn how to plan and allocate resources for CEM, compare the latest types of customer experience analytics applications, and find out how companies can use CEM technology to craft a single view of the customer. 

Vendor:
OpenText
Posted:
Apr 2, 2021
Published:
Sep 17, 2013
Format:
PDF
Type:
eGuide
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