Network Management Strategies for the CIO
How Luxury Brands Can Reach The Growing Market in China
sponsored by CDNetworks
ABSTRACT:
Establishing a web presence in China’s growing largest luxury market is imperative as ecommerce revenues in the country are skyrocketing. Though there is enormous potential for luxury and high-end brands to sell online, few firms outside of China have truly capitalized on this emerging opportunity.
In this webcast, hear from Forrester Research Director Zia Daniell Wigder on best practices for establishing your luxury brand in China – find out why a local presence and an optimized ecommerce infrastructure are important to successfully reaching and keeping customers in China. CDNetworks Jeff Kim, COO US/EMEA, will present the only global content delivery network (CDN) to offer full scalability, reliability, and performance for ecommerce and Web application performance both in mainland China and across the globe.
Access this on-demand resource to learn:
- How to establish your brand in China
- How to deliver your ecommerce services from servers located in mainland China
- How to optimize the user experience and ensure customer loyalty
- And more
(THIS RESOURCE IS NO LONGER AVAILABLE.)